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Is holiday shopping cancelled? A fireside chat on what to expect this year
Forget spooky season—it’s been a spooky year. As many teams have shifted marketing strategies over the course of 2020, retail shopping trends for the upcoming holiday season will be hard to predict. Join us for a 45-minute fireside chat with marketing leaders from Eddie Bauer, Backcountry, and Purple as we discuss top predictions, thoughtful approaches, and what they’re expecting to see (and preparing for) on Black Friday, Cyber Monday, and beyond. Plus, we’re giving away three $100 gift cards to Eddie Bauer, Backcountry, and Purple! Stay tuned until the end of the fireside chat for a chance to win and live Q&A with our panelists.

Oct 27, 2020 11:00 AM in Pacific Time (US and Canada)

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Speakers

Beth Sullivan
Director of Marketing @Eddie Bauer
Scott Cohen
Senior Email Marketing Manager @Purple
Rhon Bell
Sr. Manager Email & Retention Marketing @Backcountry